Tuesday, August 26, 2008

Gasta to team up with Russian Search Engine Yandex

Yandex operate Russia’s largest internet search engine and are a leading Russian internet and technology company. Our goal is to provide easy access to the wealth of information available online to answer any questions our Russian-speaking users may have. We rely on our in-depth understanding of the Russian language, culture and internet market to provide our users with sophisticated web search and information retrieval services. We also offer them a portal providing a range of other free services and extensive local, national and international information, including user-generated content, which we aggregate and structure in a neutral and user-friendly manner. We believe that putting the needs of our users first is the foundation for the success of our business.
Russian education has historically focused on science and technology, valuing strong applied mathematics and data analysis skills. From our start, we have benefited from this focus, drawing upon the considerable pool of technically proficient, local talent in Russia to create a leading technology company. For more than 15 years, our team has been developing and optimizing our web search and other technologies, earning the trust of our users and making Yandex one of the best known internet brands in Russia.
During the first quarter of 2008, our flagship internet search engine accounted for approximately 54% of all search traffic in Russia, according to Liveinternet.ru, and was one of the top 10 search engines in the world during that period, according to comScore. Over that same time period, our portal generated a monthly average of approximately 3.2 billion page views, including 900 million search results pages.

History of Yandex

The history of Yandex dates back to 1990, when Arcadia Inc., which later became CompTek, initially developed two informational search systems: the International Classifier of Inventions and the Goods and Services Classifier. These systems provided the foundation for Yandex’s technology.
In 1993, the founders of CompTek created Yandex as a search mechanism for the Russian language. Some of our portal’s users have speculated on the etymological origins of the word. One of the more imaginative theories suggested a correlation of “Yan” to the white and “sunny” half of the Yin-Yang symbol. To put the rumors to rest on the meaning of the name, the two founders, Arkady Volozh and Ilya Segalovich, coined the term “Yandex” as an acronym for the phrase “Yet Another Indexer.”
From 1993 to 1994, Yandex’s developers collaborated with the Russian Academy of Sciences to enhance the system’s linguistic capabilities, tailoring it to the Russian language. As an “inflective” language, Russian uses numerous word variations to reflect grammatical purpose and meaning. A key technological advantage of Yandex is that it automatically searches all possible forms of a given word, making each search more accurate.
Another important feature of Yandex’s search technology is morphology hypotheses building, that takes into account the distance between the searched words within sentences and paragraphs. Furthermore, Yandex.ru indexes and searches documents in the major Cyrillic languages — Russian, Ukrainian and Belorussian — as well as in English, French, and German that might be of interest to the Russian-speaking audience