Here at Gasta HQ we have noticed a pattern in our advertisers inluding the brand names of competitors in their advertising keywords, we have seen an upsurge of brand identity marketing of terms such as Louis Vuitton, 12th Sreet by Cynthia Vincent, Adidas, Alexander McQueen, Anya Hindmarch, Bottega Veneta, Chloé, Derek Lam, E-bags, Erva, Fendi, Gucci, Hoss, Intropia, Jimmy Choo, Kate Moss, Laccoste, Marc by Marc Jacobs, Miu Miu, Net-a -Porter, Nike, Orange, Oscar de la Renta, Puma, Ralph Lauren, Roberto Cavalli, Samsung, Sony, Stella McCartney, Toni&Guy, Valentino, VBH, Vivienne Westwood, Red, Zoe&Morgan.
This change is due to the new rules introduced by Google about brand keywords, and the savvy marketers are the ones using the Gasta search marketing keyword tools to capitalise, Big brands you have been warned. buy your brand keywords now!
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