Ex Bebo President Shields Joins Facebook As Sales VP
After former Bebo president Joanna Shields left last May ahead of the dismantling of her AOL (NYSE: AOL) People Networks division, she teamed with TV producer Shine Group CEO Elisabeth Murdoch to create a social content company.
But now she’s getting back in to the social networking business proper, joining Facebook in a new role of sales and business development for VP Europe, Middle East and Africa.
Shields is taking many of the duties of Facebook’s top European guy Blake Chandlee, who, after setting the business up in western Europe from London, is taking a refocused role as emerging markets sales VP, focusing on growth in eastern Europe, Asia Pacific and Latin America.
This is a full-time role, though Shine confirmed Shields will be staying on as a non-executive chairperson for the division, which it’s calling Shine View.
Facebook tells paidContent:UK both VPs report to global sales VP Mike Murphy, though Shields also has a dotted line to business development VP Dan Rose.
“Expect these regions to play a significant role in our global sales strategy,” says Chandlee of the Asia and Latin America focus.
Showing posts with label Basta Bebo. Show all posts
Showing posts with label Basta Bebo. Show all posts
Thursday, April 01, 2010
Tuesday, March 17, 2009
Gasta News: Bebo expands into more of Europe
Social networking site Bebo has made the leap into Europe, teaming with
local media partners to gain a foothold in France, Germany, Italy, Spain
and the Netherlands markets in which Facebook, MySpace and Netlog are
already active players.
AOLs People Networks division announced yesterday that the site will use
IP-based geo-targetting to provide services in the users first language.
This brings to six the number of language options it offers, including
English and Polish.
Bebos Open Media platform is now open to established and emerging media
brands AlloCiné, Clipfish, Telecom Italia owned Yalp!, Diagonal View and
Preview Networks’ Filmtrailer who will get a Share on Bebo button that
will allow users to share media content via status updates to their Bebo
Lifestream.
Our TechCrunch colleague-across-the-pond Robin Wauters rightly points out
that while Bebo is taking the smart approach to rolling out services across
Europe by partnering with local media organisations, they are likely to
find the competition from entrenched big media companies as well as local
players to be pretty stiff.
local media partners to gain a foothold in France, Germany, Italy, Spain
and the Netherlands markets in which Facebook, MySpace and Netlog are
already active players.
AOLs People Networks division announced yesterday that the site will use
IP-based geo-targetting to provide services in the users first language.
This brings to six the number of language options it offers, including
English and Polish.
Bebos Open Media platform is now open to established and emerging media
brands AlloCiné, Clipfish, Telecom Italia owned Yalp!, Diagonal View and
Preview Networks’ Filmtrailer who will get a Share on Bebo button that
will allow users to share media content via status updates to their Bebo
Lifestream.
Our TechCrunch colleague-across-the-pond Robin Wauters rightly points out
that while Bebo is taking the smart approach to rolling out services across
Europe by partnering with local media organisations, they are likely to
find the competition from entrenched big media companies as well as local
players to be pretty stiff.
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